Why exhibit? Read some testimonials from many of the companies that have already signed up to SICUREZZA 2017:

Fabio Baro, General Manager, AVS Electronics

“AVS Electronics has been coming to SICUREZZA since it first started. Year after year, the Event has turned into the number one Fair for the Italian security market, and a place to talk and exchange views. AVS presents its latest developments here, but above all the company consolidates and strengthens its leadership among installers, distributors, partners and international players. At the 2017 Event, our focus is on expanding and building awareness of the brand and its different product ranges, increasingly putting ourselves forward as a global supplier of advanced security solutions.”

Aldo Punzo, Product Marketing Manager, Bettini

“SICUREZZA 2017 is a chance to show that Made in Italy is about more than just catering to domestic market needs. It is without doubt down to great enthusiasm that, over the years, we have become and continue to be one of the most significant enterprises in our sector, operating on a market that has become crowded with international players, manufacturing leading-edge technologies to very high quality standards and putting customer needs at the heart of our focus. We look forward to being at the event in order to raise awareness about the technologies we produce, as well as the activities and organization behind Bettini.’s success as the benchmark domestic distributor of CCTV systems.”

Fabrizio Leonardi, Executive Vice Managing Director, CIAS

“CIAS has attended practically every edition of SICUREZZA since it first began; we have noticed and appreciated the changes and growth over the years. Personally, I consider it to be Italy’s number one domestic security show, with an obvious vocation for internationalization. CIAS is keen to be at 2017 in order to raise market awareness about its DYNAMIC division with its Quasar IP hubs, and to keep distributors, installers and major end-users up to date about the latest developments in the high security world through its best-known range of products from the EXTREME catalogue.”

Fulvio Facecchia, Marketing Director, Combivox

“Exactly 25 years after it first took part, Combivox is returning to SICUREZZA as one of the stars of the Show. This time around, we’re occupying a bigger, higher-impact space than before, so that we can give our concessionaire and installer partners the best possible reception. We will be unveiling major new developments as part of our increasingly complete and high-performance range, matching the main brands in the industry. As at every event, because it is in Combivox's DNA we will be presenting our product and system solutions (integrating anti-burglary, video surveillance, home automation and the Cloud), which have long been acknowledged by the market as among the most innovative and original. We are in no doubt that SICUREZZA 2017 is an excellent way to reach players on foreign markets, and we know that Fiera Milano is capable of involving and attracting them to the Event.”


Carlo Hruby, CEO HESA 

Over the years, we have watched (and helped advance) evolution of security technologies and growth in our sector. This historic benchmark Show has evolved at the same rate, maturing over the years to remain today, after so many years, Italy’s premier showcase of the day’s headline trends. We are therefore pleased to be coming back to Fiera SICUREZZA in 2017. As ever, for us the Show provides an opportunity to showcase to industry players our vast range of new products, spanning every sector of anti-intrusion protection, video surveillance and systems integration. These reliability- and innovation-led new developments join our existing catalogue, which is the most complete on the market. All of our products are the result of a meticulous choice of the finest available technologies in the world, offered with the broadest range of exclusive customer services.


Massimiliano Troilo, Global Sales and Marketing Director, Hikvision

“We have already signed up: Hikvision and Pyronix are set to play a lead role at the next edition of SICUREZZA, which runs from 15 to 17 November 2017. In terms of display area, we will be back with the same bedrock presence we had in 2015. We are planning an even higher impact fair presence to showcase Hikvision’s major new role as a Total Solution Provider for the global security market.”

Maria Sole Mottura, Managing Director, Mottura Serrature di Sicurezza

PROUD to have the opportunity to showcase high-quality products, PROUD to have had such a productive Fair last time round, PROUD to present a prestigious Made in Italy brand, PROUD to embody the ability to innovate and bring to market increasingly sophisticated and smart new products and services, PROUD to show an international audience that public and private Security is showcased on a truly Italian stage – in a word, PROUD to be part of FIERA SICUREZZA 2017. Mottura Serrature di Sicurezza is happy to be back in 2017 with all of its latest technological, mechatronic, electronic and mechanical developments in home SECURITY.” 


Ivan Castellan, Branch Office Manager, RISCO Group

“For the RISCO Group, attending SICUREZZA 2017 is a major opportunity to be in touch with industry professionals. For years, Security Solutions has been incorporating services based on the Microsoft Cloud to ensure that our users enjoy a reliable operational experience that is as simple as it is effective. With user requirements evolving over time, in September 2016 we added Home Automation and integrated it into Security and Video Monitoring, all operated via a single App that leverages a cloud connection and therefore requires no replacement or updating of already-installed equipment. SICUREZZA 2017 is a live showcase for the value of our solutions to our audience.”

Giuseppe Mallarino, Chief Executive Officer, Silentron

“There are two main reasons why we are coming to SICUREZZA 2017. The first is that Silentron is a promotor company of the event, having been part of SICUREZZA since its first-ever edition in 1982, when it unveiled Italy’s first ever wireless alarm systems. The second is that we still have so much to say and do in our industry. In 2017, we’re on the cusp of our fortieth anniversary, and we are not slacking off in inventing and making ever more effective devices in the fight against intrusion, personal protection and the protection of personal property. The new Silenya Advanced, which has only just been bought to market, has enormous potential for evolution. As ever, we are ready to amaze our visitors.”

Stefano Paradisi, Security Category Specialist , Vimar

"We are in no doubt that Fiera SICUREZZA is the benchmark event for the industry, not just for the Italian but the international market. Security plays an increasingly central role in modern conceptions of electricity installations, and Vimar is looking forward to attending the fair to present not just its latest video surveillance offerings but also By-Alarm, its new, high-performance anti-intrusion system. This scalable system has been developed to offer significant functional integration with advanced home automation systems, as well working as a stand-alone solution that caters to the needs of a small apartment. As is true of all Vimar products, the products and systems on show stand apart for their quality, reliability and design, in a range completely made in Italy."

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SEDE LEGALE Piazzale Carlo Magno 1, 20149 Milano
SEDE OPERATIVA: Strada Statale del Sempione 28, 20017 Rho (Milano)
Partita IVA 13194800150
Tel. +39 02.4997.1 - Fax. +39 02.4997.6252
e-mail: areatecnica1@fieramilano.it

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